My career started upon graduation I joined Malik’s Bookshop in Beirut, that was the start to my passion to design and ideation, I was assigned a junior designer then becoming a designer where I had the chance to work mostly with design students in 2002.
In 2004 I joined a boutique agency in Beirut, Channel Design s.r.l where for 1 year I worked on different clients, that were overwhelming at a certain point, to be honest as my experience was virtually not existing, I had the chance to work on big names like Timberland, Mango, Avis, and Solider.
In December 2005 I joint InterOne BBDO World Wide as an art director where I worked on the BMW Group, Nakhil and Rolls Royce, 2 years later (in 2007) I joined Liquid Campaign, and there I was promoted to a Senior Art Director, working still on BMW Group and many other accounts.
In 2009 I joined the Serviceplan Group, as an ACD, then CD and becoming ECD, working BMW Group Still, Rolls Royce, Lufthansa, Nespresso, Danone, Continental Tiers, and much more.
Throughout the years of my experience, I learned a lot, and still learning, for which I’m grateful, I made lots a friend and gathered a lot of experience, I had the honor to work and lead great teams, and together we created miracles!
Developing design concepts, ideas and innovations, working on creative programs and brainstorming technics, creating great quality content for existing and potential clients and working with a pig pool or directors, producers, photographers and artists from around the world what led us to win multiple awards in Dubai Lynx, Clio awards Effie’s, ADC, The One Show, SCA, Deutscher Media, Cresta Awards, w3 Awards and Auto Vision, and we’re only getting started.
- BMW GROUP (BMW, MINI, ROLLS-ROYCE)
- CONTINENTAL TYERS
- WESTIN HOTELS
- RTA (ROAD AND TRANSPORT AUTHOROTY-DUBAI)
- CBI BANK
- AVIS RENT A CAR
- ARADA DEVELOPMENT
- RED VAULT
- AL JADA DEVELOPMENT
- MAN TRUCKS
- TALABAT FOOD DELIVERY