BMW RAMADAN 2017

"IT’S NOT ABOUT
WHAT'S AT THE END OF THE ROAD, 
IT’S THE JOY OF GETTING THERE." 

 

A BEAUTIFUL ALLEGORY OF LIFE.

IT DOESN’T CLAIM OR PRETEND TO FULLY UNDERSTAND WHAT IT MEANS TO BE ABSTINENT, TO FAST, TO BE HUMBLE – THAT WOULDN’T BE QUITE BELIEVABLE FOR A PREMIUM  – IF NOT LUXURY – CAR BRAND.

BUT IT’S A POWERFUL – EMPOWERING, SUPPORTIVE, UNDERSTANDING, MOTIVATING AND ENCOURAGING ALLEGORY AND HONORS EVERYONE WHO FOLLOWS A GOAL IN LIFE.

 

CREATIVE CUT